In 2017 the Dutch high school movie Misfit came out. It was a big succes with over 250.000 visitors! So it was about time for Misfit 2. Again we created their social media strategy and did content creation in the months leading up to release. In which we focussed on highly interactive content to hype up the diehard fanbase for the sequel. Misfit 2 attracted over 100.000 visitors in under 1 month! Check our project for a quick impression.